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Sovereign Bank Arena To Implement New, State-Of-The-Art Ticketing System |
Sovereign Bank Arena To Implement New, State-Of-The-Art Ticketing System Global Spectrum Brings New Era Tickets To Trenton
(Trenton, NJ- June 2, 2005) The Sovereign Bank Arena, the 10,000-seat multipurpose entertainment and sports arena in Trenton, NJ, will begin selling tickets via a new, more efficient ticketing system, as Global Spectrum, operators of the Sovereign Bank Arena, today introduced New Era Tickets, as the new ticketing company for all events at the Sovereign Bank Arena, beginning on Wednesday, June 1, 2005. Both New Era Tickets and Global Spectrum are subsidiaries of Philadelphia-based sports and entertainment firm, Comcast-Spectacor. New Era Tickets will offer its customers in Trenton, NJ, a more personalized service, user-friendly network, print at home tickets and additional conveniences for its customers. "New Era Tickets will allow Sovereign Bank Arena customers the convenience of purchasing tickets with many new and exciting opportunities to enhance their purchasing experience," said New Era Tickets President Fred Maglione. New Era Tickets specializes in providing innovative technological solutions for box office management, event management and customer communications, as well as offer a full-service ticketing and marketing product for public assembly facilities, show promoters, sports teams, theatres and entertainment organizations. "This is a very exciting time for our customers at the Sovereign Bank Arena," said Global Spectrum's Eric Cuthbertson, General Manager of Sovereign Bank Arena. "It is our goal to continuously provide our guests with the ultimate experience each and every time they visit the Sovereign Bank Arena and that experience always begins with the ticket purchase. New Era Tickets offers our customers tremendous options and better service and we look forward to working closely with New Era Tickets." All Sovereign Bank Arena tickets will now be available on line at sbarena.com or via a new phone number, 1-888-SBA-TIXX. Tickets will also be available in person at the Sovereign Bank Arena box office. Global Spectrum, the fastest growing firm in the public assembly facility management field with more than 45 facilities throughout the United States and Canada, manages the Sovereign Bank Arena. The Philadelphia-based company is part of one of the world's largest sports and entertainment firm Comcast-Spectacor, which also owns the Wachovia Center and Wachovia Spectrum, the Philadelphia Flyers of the National Hockey League, the Philadelphia 76ers of the National Basketball Association, the Philadelphia Phantoms of the American Hockey League, Flyers Skate Zone, a series of community ice skating rinks, Comcast SportsNet, a regional sports programming network, Ovations Food Services, a food and beverage services provider, New Era Tickets, a full-service ticketing and marketing product for public assembly facilities, and Front Row Marketing Services, a commercial rights sales company. Comcast-Spectacor owns three minor league baseball teams - the Bowie Baysox, the Delmarva Shorebirds and the Frederick Keys - all affiliates of the Baltimore Orioles.
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